who we are
Apostrophe was founded by Pablo O'Hana in 2017 but was the result of over a decade of dedication and perseverance to his clients.
We specialise in personal and talent management, and public-facing communications to maximise our clients’ presence.
After beginning his career at the UK's busiest cinema and Northern Ireland's flagship attraction, Titanic Belfast, Pablo began to specialise in personal PR and talent management. By the age of 17, he was already working alongside senior UK Members of Parliament and Olivier-Award winning actors.
Without the help of University, he has since built up an incredibly varied and unusual CV which includes working alongside some of Britain's most beloved and acclaimed talents including Billie Piper, Kate Garraway and Hugh Bonneville, world-renowned companies Showtime (USA), Sky TV (UK), Facebook, Twitter and Government officials.
For more than six years, he worked with some of the country's most respected public figures including former Deputy Prime Minister Nick Clegg MP, Tim Farron MP and Sir Vince Cable MP, Members of Parliament, Members of European Parliament and played a key role in the 2016 referendum campaign to Remain in the EU.
He was awarded 'Best Digital Campaign of the 2015 General Election', whilst The Times described his political campaign for the Liberal Democrats as "absolutely ruthless, but highly effective."
As part of his time in Government, he revolutionised the iconic THINK! Road Safety campaign, turning it around from a fledgeling pastime, struggling to meet its target audience into one of the most successful behavioural change campaigns of the last decade –– picking up multiple awards along the way.
Across the Atlantic, Pablo helped developed a complex and micro-targeted marketing strategy with the Democrats in what turned out to be a historic result as the country elected its first-ever woman to statewide office. Whilst back in Europe, he has supported liberal, democrat and progressive parties to beat right-wing populism.
Pablo thinks long term, always looking out for his clients and creating something meaningful together – that’s why he's built relationships that stand the test of time.
Now he brings this to Apostrophe – an agile and ambitious agency, building long-term, personal relationships with our clients to provide dedicated round-the-clock support and guidance.